Happy Friday Modern Day Marketers. 🧃
We are bookending your week, every week with a couple of podcast episodes that we hope provide insights on how to be a better marketer, sales pro, or operator in your B2B company.
In case that you missed, we dropped the 9th episode in the Modern Day Marketers series on the podcast around frictionless content. This is a topic that is near and dear to our hearts at The Juice and we share some perspective about how we are thinking about it as we build our business.
Today, I’m excited to share an episode that I recorded with Meisha Bocicchio on how to connect all of your content streams on a high functioning team. She just recently announced she was leaving her post at Wisita, but shares her perspective on how their content team collaborated to drive a consistent experience for their audience. I’m excited to see what’s next for Meisha!
Here’s some topics that we cover in our conversation:
- Aligning teams: How setting the tone for effective internal communication can lead to extraordinary outcomes
- Battling volume game: Why less is more and tips to battle the expiring mindset
- Building relevance: Steps to talk to make sure what you are putting out hits the mark for those who want to learn from you
I really enjoyed the conversation and the opportunity to share it with all of you. I look forward to sharing more conversations with great content marketers in the coming weeks.
If you enjoy what we are doing we’d love for you to do a few things:
